Paramount Plus joins the trend of rising subscription prices

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TL; Dr

  • Paramount is integrating Showtime into Paramount Plus.
  • Subscription prices for both the ad-supported tier and the premium plan will increase.
  • The subscription price increase will take place on June 27.

If it seems like streaming is getting more and more expensive, you’re not imagining it. Netflix, Disney, and Apple all announced price hikes for their respective streaming platforms this year. And Paramount Plus will soon join the party with its own price hikes.

From June 27, Paramount Plus subscription prices will increase. The basic ad-supported plan will go from $4.99 to $5.99 per month. Meanwhile, the premium plan will increase from $9.99 per month to $11.99.

Why is the subscription service suddenly becoming more expensive? As HBO Max brings Discovery content to the platform, Paramount Plus will integrate Showtime into its catalog.

Previously, Paramount Plus had two premium tiers, one without Showtime and one with Showtime. Separately, those two plans were $9.99 and $11.99, respectively. But now Paramount is simplifying its model and getting rid of the plan without Showtime. While the ad-supported plan has increased by a dollar, it still won’t have access to Showtime.

Paramount first announced this change back in January in an internal memo sent out by CEO Bob Bakish. The report revealed that the company will rebrand its Showtime channel as Paramount Plus’ Showtime. This change is expected to happen later this year. Paramount later confirmed that the change was taking place a Twitter post. At the time, however, it was unknown how much of a price increase it would be from the existing price.

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