Brands must use strategies that are mindful of people’s economic constraints, but protect the effectiveness of their own business. We explore what can be done (with live customer examples) through personalization, search, loyalty, email and SMS, site speed optimization and performance. In this guide, we cover how to:
- Triple conversion using Content Personalization to highlight flexible payment options to wavering shoppers
- Optimize search results for conversion likelihood
- Retain customers with personalized loyalty programs that target “at-risk” shoppers and reward high-value segments
- Power flow revenue by 82% when you combine SMS with email
- Provide a light-fast online experience that stops shoppers from jumping without sacrificing your technology stack
- Implement your execution strategy to accelerate growth